Hong Kong SAR
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Articles by Jimmy

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Volunteer Experience

  • Mentor, Growing Partners Mentorship Programme

    The Boys’ and Girls’ Clubs Association of Hong Kong

    - 4 years 2 months

    Social Services

Publications

  • International Expansion Strategy of Foodservice Firms: An Exploratory Study

    Journal of Hospitality Marketing & Management (Volume 22, Issue 2) / Taylor & Francis

    This article delves into international expansion strategy formation and evolution in the ?eld of hospitality, responding to calls for more theoretical research on the subject. The article reviews the literature and develops propositions regarding how internationalization strategy, in terms of both its content and process of formation, is affected by existing competitive strategy and time horizon after foreign market entry. The practical applications of the propositions are illustrated with…

    This article delves into international expansion strategy formation and evolution in the ?eld of hospitality, responding to calls for more theoretical research on the subject. The article reviews the literature and develops propositions regarding how internationalization strategy, in terms of both its content and process of formation, is affected by existing competitive strategy and time horizon after foreign market entry. The practical applications of the propositions are illustrated with three case studies of Hong Kong foodservice ?rms. The ?ndings support the thesis that foodservice ?rms tend to formulate a global strategy at the outset of foreign market entry using a top-down approach.

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Languages

  • English

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  • Cantonese

    -

  • Putonghua

    -

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    “Ive worked with Jimmy a few times over the past 10 years on projects in Hong Kong. Ive always found Jimmy to be a thorough gentleman in any dealings with him and he has always gone the extra mile in identifying suppliers or contacts for me when they havent been found internally. A well connected chap indeed!”

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